Some broadcasters, including the BBC, have been criticised for breaking Ofcom's rules by screening news films and documentaries funded by foreign governments, charities and non-governmental organisations. Last year Newsround Blog revealed similar concerns over the dubious circumstances surrounding the acquisition of Canadian TV series The Next Step for British audiences. In one episode the characters are seen making fun of British accents. The heteronormative mockumentary forms a mainstay of the CBBC channel, with series 3 starting on Monday 24th August 2015 at 10am.
A CBBC Newsround investigation of vlogging on the internet has led the ASA to add to its earlier advice, so that vloggers are asked to make it clear if they are getting paid to promote a product. Ricky explained it all to Leah on Newsround this morning. He talked about the need to be more honest and more transparent.
According to the new advice "There is nothing wrong with vloggers (or others creating editorial content), marketers or agencies entering into commercial relationships: what’s wrong is if consumers are misled."